O3 World founder and Partner Keith Scandone was recently featured in the Philadelphia Ad News as a thought leader and asked to give his outlook on where the industry is heading in 2012. There were some great insights from everyone involved, pick up the issue for more. We've reposted Keith's piece below in it's entirety. Enjoy!
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Is Holiday shopping getting you down? Are you still wondering what to get your boss? Or maybe that guy in the cubicle next to you who continually insists on clearing his throat no less than 75 times a day? We thought you might be, and we’re here to help with the O3 World Gift-O-Matic.
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A handful of O3 team members recently had a chance to attend the second TEDx Philly gathering. It was a great day full of interesting speakers, inspiring local community members, and familiar faces. Because TEDx is often more about personal and community enrichment than professional development, we had each of the guys give their own thoughts about the event.
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Despite tight budgets and the still-lethargic economy, over the last couple months we’ve heard the same goal consistently show up as a top priority across a number of industries and company sizes: attracting and retaining top talent. Specifically, sales and business development folks.
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Icons are everywhere. A picture is worth a thousand words, and all that. Never is this more true than in web design. If you follow our work you’ll notice that there are certain elements that we consistently use on our sites, one of them being icons.
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When we launched www.DiBruno.com we were excited to receive many kudos from the Magento development community, a mention on the blog, and a nod from some folks in Magento Inc’s Sales and Training departments. It was clear to those in the know that our installation was heavily customized, and many of the features we implemented weren’t native to Magento. In order to properly convey Di Bruno Bros’ branding and in-store experience and leverage existing marketing channels and brand assets, we either extended existing features or straight up high-jacked the Magento API and created 100% tasty, brand new components.
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Earlier this year we had the chance to attend the mCommerce Summit in New York City. Some of the best and brightest from Target, eBay, Sunkist, and others presented some great information, provided tips, and shared their thoughts on where mobile commerce is heading.
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When we’re engaging with potential new clients, right in the middle of that sometimes awkward, always fascinating learning phase, there are always lots of questions. It’s a lot like being on a first date.
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Drupaldelphia 2011 has come and gone, and a couple weeks ago a few members of our development team had the chance to soak up a bunch of info, make some great connections, and even put back a couple drinks with other members of the Philly dev scene. There were tons of great workshops, panels, and discussions, but one particularly stood out to our staff.
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Before I became an intern at O3 World this summer, you could say I was social media agnostic. No Facebook, Twitter, or Myspace account, just a Linked In profile.
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