Mobile Commerce Strategy 101 - Be Where I’m At

A few weeks ago I had interesting discussion with a young lady who managed eCommerce for a very reputable online-only retailer. She expressed to me that they were doing a significant amount of business to the tune of 10’s of millions of $ per year online and continued to experience double-digit percentage growth each year. Impressive.

"eCommerce Exposed" Panel Members... Exposed!

We’re less than one week away from one of Philly Tech Week’s most exciting events! We’re not just saying that because we’re hosting and moderating the event, either. The eCommerce Exposed event brings together two separate panels packed with local experts and eCommerce veterans to discuss the business and technical realities of running a modern enterprise

Managing Magento Go - A PM's Perspective

We recently discussed the launch of our newest Magento Go eCommerce site in a previous blog. Now, Project Manager Justin Handler takes a look at the system from a different angle.

Going Places with Magento Go

We just launched our first official client project built on Magento Go, the Software-as-a-Service/Infrastructure-as-a-Service(SaaS/IaaS) eCommerce platform from Magento Inc. Check out shop.timberlane.com to have a look.

O3 World is Bringing eCommerce to Philly Tech Week

Philly Tech Week is coming! The area’s only week-long celebration of technology and innovation returns April 23rd through the 28th, and this year O3 World is hosting a series of our own. We’ll be putting on PTW’s only eCommerce focused events, with a dual focus on the business and technical realities of running a modern eCommerce enterprise.

Di Bruno Bros. Retrospective: Delicious New Magento Features

When we launched www.DiBruno.com we were excited to receive many kudos from the Magento development community, a mention on the blog, and a nod from some folks in Magento Inc’s Sales and Training departments. It was clear to those in the know that our installation was heavily customized, and many of the features we implemented weren’t native to Magento. In order to properly convey Di Bruno Bros’ branding and in-store experience and leverage existing marketing channels and brand assets, we either extended existing features or straight up high-jacked the Magento API and created 100% tasty, brand new components.

mCommerce Summit in Review

Earlier this year we had the chance to attend the mCommerce Summit in New York City. Some of the best and brightest from Target, eBay, Sunkist, and others presented some great information, provided tips, and shared their thoughts on where mobile commerce is heading.

E-Commerce Best Practices: How Do You Like to Shop?

So here’s the setup:

You’re in the checkout line at the local grocery store. Your basket is full with most of the stuff you came for and even though you didn’t end up with exactly what you wanted and know you’re forgetting something, you’re just ready to get out and get on with your day.

So You Want an E-Commerce Site, Now What?

To the average joe, an e-commerce website may seem simple. You get what you see… That homepage slide show goes from right to left, and yup, the numbers change when it slides, and when you click on a slide it takes you to that featured product… Simple, right? Wrong. How many seconds in between each slide? Can the client control this promotional space themselves? What happens when you click on the “Learn More” link; does it go to the product, or it’s category landing page? Is the slide show using JavaScript or Flash? See, what is simple to the eye is far more complex to us. Simple tasks are few and far between in web design and development, and this is especially true when working with an e-commerce website.

The Holidays Are Here... Is Your Business Prepared?

The holiday season has arrived. Thanksgiving marks the start of an exciting and fun period for everyone. From a work standpoint, it marks one of the busiest and stressful periods… at least in our industry. I find it interesting that depending on what industry you’re in, the holiday season can be pleasant or an absolute nightmare. Every year we feel the holiday rush in a big way. That includes putting our Five Year Anniversary Party together, new marketing initiatives prepared for the New Year, as well as clients pushing to launch websites prior to the holidays.