CX · Innovation
Mahesh Gaitonde on how B2B brands can move to a D2C model
O3's Chief Digital Officer, Mahesh Gaitonde, lays out how B2B brands can successfully execute a D2C model by focusing on three key areas: customer experience, data, and the digital experience platform technology stack.
April 7, 2022 · 1 min read
Mahesh advises Destination CRM readers that, the ability to react in a way that’s fast, agile, and flexible will continue to increase.
Read the full article for tips on how to adopt composable approaches to outpace your competition.
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